Interview with Murli Pawar, VP of Technology - TechnoScore

Murli Pawar  

VP of Technology, TechnoScore

Give us a quick overview on TechnoScore. When and how did you begin this journey and what were your motives to be successful in app development?

TechnoScore is a trusted technology partner specializing in web, mobile, and enterprise solutions, delivering scalable and high-performance applications. With over two decades of experience, we have helped businesses worldwide streamline operations and enhance digital experiences.

My journey with TechnoScore began with a clear vision—to build efficient, user-centric applications that solve real business challenges. The motive has always been to combine technical expertise with a deep understanding of client needs, ensuring we develop solutions that are not only functional but also add tangible value. Success in app development, for me, comes from staying adaptable, embracing innovation, and prioritizing quality at every stage.

What is your role in the management and development of TechnoScore?

As VP of Technology at TechnoScore, my role is to oversee technology strategy, project developments, and team management to ensure we deliver high-quality, scalable solutions. I work closely with development teams to align our technical capabilities with client needs, ensuring efficiency, performance, and security in every project.

On the management side, I focus on optimizing workflows, mentoring teams, and fostering a culture of continuous learning. My goal is to bridge technology with business objectives, making sure our solutions are not just innovative but also practical, cost-effective, and future-ready.

Tell us about your biggest achievement in the industry.

One of my biggest achievements in the industry has been leading large-scale digital transformations for businesses across various domains. At TechnoScore, I played a key role in developing and deploying scalable web and mobile solutions that significantly improved operational efficiency and customer engagement for our clients.

A particularly rewarding project involved optimizing an enterprise application for a global client, where we enhanced system performance, reduced load times by over 50%, and streamlined workflows through automation. Seeing how technology directly impacts business growth and user experience has been the most fulfilling part of my journey.

How do you schedule the development phases of the apps to promise the timeline to your clients?

We follow a structured and agile-driven approach to ensure timely app development while maintaining quality. The process begins with requirement analysis and project scoping, where we break down the project into well-defined milestones.

Using Agile methodology, we divide development into sprints, allowing for continuous progress, iterative testing, and client feedback at every stage. Regular stand-ups and progress reviews keep the team aligned, while automated testing and DevOps practices help streamline deployment.

By setting realistic timelines, prioritizing critical features, and proactively addressing roadblocks, we ensure that projects stay on track and deliver on time without compromising on performance or user experience.

How do you help your clients in choosing the right yet profitable platform for app development?

I start by understanding the client’s business goals, target audience, and budget before recommending the most suitable platform.

For startups or businesses looking for cost-effective solutions, I often suggest cross-platform frameworks like Flutter or React Native, which provide native-like performance while reducing development time and cost.

For performance-intensive or platform-specific applications, I recommend native development (Swift for iOS, Kotlin for Android) to ensure seamless user experience and high performance.

If the goal is scalability and future expansion, I advise clients on cloud-based and modular architectures that allow for flexibility and long-term cost savings.

By aligning technology choices with business objectives, user expectations, and budget constraints, we help clients make informed, profitable decisions for their app development journey.

Which would you suggest for a successful and profitable business progression, Native or hybrid apps? How do you define the factors that influenced you make this choice?

The choice between native and hybrid apps depends entirely on the business goals, target audience, budget, and long-term scalability needs.

For businesses that prioritize performance, high responsiveness, and a seamless user experience, I recommend native apps (Swift for iOS, Kotlin for Android). They are ideal for gaming, AR/VR, fintech, and enterprise applications that require high processing power and device-specific optimizations.

On the other hand, if cost-effectiveness, faster development, and wider reach are the key priorities, hybrid or cross-platform frameworks like Flutter and React Native are great options. They allow businesses to launch apps on both iOS and Android with a single codebase, reducing time-to-market and development costs.

The decision is always data-driven—factors like performance needs, development budget, user expectations, and future scalability play a crucial role in determining the right approach.

How do you scheme your pricing model? How do you fix your budget?

Our pricing model is tailored to the project’s complexity, scope, and client requirements to ensure cost-effectiveness while maintaining quality. We typically follow three main pricing structures:

Fixed-Price Model – Ideal for small to mid-sized projects with well-defined requirements. We set a clear scope, timeline, and cost upfront, ensuring predictability for the client.

Time & Material Model – Best suited for long-term or evolving projects where flexibility is key. Clients pay based on the actual development hours and resources utilized.

Dedicated Team Model – Recommended for businesses needing ongoing development and support, where a team works exclusively on the project, ensuring agility and scalability.

To fix a budget, we conduct a detailed project assessment, considering factors like app complexity, platform choice, UI/UX design needs, third-party integrations, and post-launch support. This approach helps us provide transparent pricing, minimize unexpected costs, and align development efforts with business objectives.

How helpful are the mobile apps developed by TechnoScore for your clients in enhancing their business?

At TechnoScore, our mobile apps are built to drive real business impact—whether it's increasing user engagement, streamlining operations, or driving revenue.

For eCommerce clients, our apps have improved conversion rates through seamless UX, faster checkouts, and AI-driven recommendations.

For enterprises, we’ve built scalable solutions that automate workflows, enhance productivity, and integrate seamlessly with existing systems.

For startups, our cost-effective cross-platform apps have helped them launch quickly and scale efficiently.

By focusing on performance, security, and user-centric design, we ensure that our apps not only meet but exceed client expectations, delivering measurable growth and long-term value.

What according to you are the best practices to attain client satisfaction?

Client satisfaction comes from clear communication, tailored solutions, and consistent quality. We focus on understanding business goals, maintaining transparency, and following an agile approach to adapt to client needs. Rigorous testing, on-time delivery, and post-launch support ensure long-term success. By prioritizing collaboration and real business impact, we build trust and lasting partnerships.

How do you update your business system to be in pace with the technological advancements?

We stay ahead by continuously learning, adapting, and innovating. Our team actively researches emerging technologies like AI, blockchain, and AR/VR to integrate them into our solutions. We follow an agile approach, upskill regularly, and refine our development processes to align with industry trends. By embracing automation, cloud solutions, and data-driven decision-making, we ensure our business systems remain efficient, scalable, and future-ready.

What are your thoughts about AR, VR and Internet of Things (IoT)?

AR, VR, and IoT are transforming how we interact with technology, bridging the gap between the digital and physical worlds. AR & VR are revolutionizing industries like retail, healthcare, and real estate by enhancing user experiences through immersive interactions. IoT is driving smarter automation, enabling seamless connectivity across devices in homes, industries, and cities. As these technologies advance, their integration with AI and cloud computing will tap into even more innovative and data-driven applications, making businesses more efficient and customer experiences more engaging.

What do you think will be the future of Mobile technology?

Mobile technology is evolving beyond just convenience—it’s becoming an extension of human interaction and business efficiency. AI will drive hyper-personalized experiences, making apps more intuitive and adaptive. With 5G expanding real-time connectivity, we’ll see more powerful applications in IoT, remote work, and immersive experiences. AR and VR will go mainstream, transforming industries like retail, healthcare, and education. What excites me most is edge computing, which will bring faster processing, enhanced security, and reduced latency—critical for future mobile applications. The next phase isn’t just about new tech; it’s about how seamlessly these advancements integrate to create smarter, more responsive ecosystems.