Perceptive Analytics
About Perceptive Analytics
Perceptive Analytics is a dynamic data analytics company, positioned at the forefront of the industry with its comprehensive suite of services in business intelligence, data visualization, and reporting. Headquartered in Hyderabad, India, and extending its reach globally with offices in the United States, our company boasts a team of highly skilled professionals with a proven track record of success.
Our core competency lies in empowering businesses through the effective utilization of data. In the realm of business intelligence, Perceptive Analytics excels at guiding organizations to collect, analyze, and comprehend their data, facilitating informed and strategic decision-making. Our commitment to providing actionable insights sets us apart as a trusted partner to numerous Fortune 500 companies. In the domain of data visualization, Perceptive Analytics is dedicated to creating visual representations that are not only aesthetically pleasing but also clear, concise, and easily comprehensible.
We recognize the importance of translating complex data into visually intuitive formats that empower businesses to glean meaningful insights. Moreover, our proficiency extends to reporting, where we specialize in crafting informative and actionable reports. By leveraging our expertise, organizations can communicate key information effectively, facilitating a deeper understanding of their data.
Perceptive Analytics stands as a valuable ally for any company seeking to maximize the potential of its data. Our experienced professionals are poised to assist in every aspect of the data analytics journey, ensuring that businesses can not only harness the power of their data but also transform it into a strategic asset. Whether it's refining business intelligence, creating compelling data visualizations, tableau consultants, power bi consultants or generating insightful reports, Perceptive Analytics is the go-to partner for unlocking the full potential of your data. If you are eager to elevate your data-driven decision-making processes, Perceptive Analytics offers an unparalleled blend of expertise and innovation.
Perceptive Analytics is a dynamic data analytics company, positioned at the forefront of the industry with its comprehensive suite of services in business intelligence, data visualization, and reporting. Headquartered in Hyderabad, India, and extending its reach globally with offices in the United States, our company boasts a team of highly skilled professionals with a proven track record of success.
Our core competency lies in empowering businesses through the effective utilization of data. In the realm of business intelligence, Perceptive Analytics excels at guiding organizations to collect, analyze, and comprehend their data, facilitating informed and strategic decision-making. Our commitment to providing actionable insights sets us apart as a trusted partner to numerous Fortune 500 companies. In the domain of data visualization, Perceptive Analytics is dedicated to creating visual representations that are not only aesthetically pleasing but also clear, concise, and easily comprehensible.
We recognize the importance of translating complex data into visually intuitive formats that empower businesses to glean meaningful insights. Moreover, our proficiency extends to reporting, where we specialize in crafting informative and actionable reports. By leveraging our expertise, organizations can communicate key information effectively, facilitating a deeper understanding of their data.
Perceptive Analytics stands as a valuable ally for any company seeking to maximize the potential of its data. Our experienced professionals are poised to assist in every aspect of the data analytics journey, ensuring that businesses can not only harness the power of their data but also transform it into a strategic asset. Whether it's refining business intelligence, creating compelling data visualizations, tableau consultants, power bi consultants or generating insightful reports, Perceptive Analytics is the go-to partner for unlocking the full potential of your data. If you are eager to elevate your data-driven decision-making processes, Perceptive Analytics offers an unparalleled blend of expertise and innovation.
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Look-alike Modeling - Finding Similar Customers Through AI
we present a machine learning based lookalike model for a
bank to target prospects for investing with the bank. This was done based on previous campaign data. We gave details of sequence of steps required for building the model like analysis of various data imbalance handling techniques, modelling methodology, validation and interpretation of results.
The final model pipeline has performed well over the existing targeting system in use giving a 450% improvement.
Customer Churn Predictive Model
Here We predict customer churn in the music streaming industry. We used a variety of data to predict churn, including transactional data, user activity data, and membership data. We found that transactional data was the most important predictor of churn. We developed a two-layered ensemble model that was able to predict churn with an accuracy of 96%.
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