Devlight
About Devlight
Devlight is an IT company specializing in the creation of mobile applications that help businesses to connect with customers and become their go-to brand. For over 8 years, we have been working with businesses from the “Top-100 Forbes Ukraine” list.
We digitalize businesses in all sectors of the economy through apps, innovation, and strategic consulting. We have created 120 projects with over 35 million downloads. Our clients include Vodafone, Nova Poshta, Fishka, Sense Bank, DOC.UA, OKWINE, Portmone, Tailor Brands, NOVUS, VARUS, BROCARD, Ukrnafta, and others.
Service Offerings:
- iOS App Development
- Android App Development
- Product Strategy
- Prototyping & Concept Development
- Product Design
- Quality Assurance & Automated Testing
- Mobile Backend Engineering
- App Analytics and Reporting
We help businesses become an integral part of every user’s life. We create apps that provide a user experience that resonates, captivates, and inspires. With our approach, we guarantee the successful implementation of your project.
Devlight is an IT company specializing in the creation of mobile applications that help businesses to connect with customers and become their go-to brand. For over 8 years, we have been working with businesses from the “Top-100 Forbes Ukraine” list.
We digitalize businesses in all sectors of the economy through apps, innovation, and strategic consulting. We have created 120 projects with over 35 million downloads. Our clients include Vodafone, Nova Poshta, Fishka, Sense Bank, DOC.UA, OKWINE, Portmone, Tailor Brands, NOVUS, VARUS, BROCARD, Ukrnafta, and others.
Service Offerings:
- iOS App Development
- Android App Development
- Product Strategy
- Prototyping & Concept Development
- Product Design
- Quality Assurance & Automated Testing
- Mobile Backend Engineering
- App Analytics and Reporting
We help businesses become an integral part of every user’s life. We create apps that provide a user experience that resonates, captivates, and inspires. With our approach, we guarantee the successful implementation of your project.
Key Insights
Services & Focus
Industry Focus
Client Focus
Portfolio
Digital transformation for an all-in-one loyalty program
Fishka is the largest coalition loyalty program in Ukraine. It has more than 6,000,000 customers and a dozen of partner companies in various business sectors. Fishka calculates points for transactions that users can later use to pay for fuel, goods, and services within the affiliate network. Fishka participants can manage their accounts, set goals, receive personal promotions and discounts, and pay for fuel in the OKKO petrol stations.
Our challenge
In creating the Fishka loyalty program app, we faced a few challenges:
- a creation of a reliable IT system that would include front-end, back-end, integration with partners, and the ability to manage a mobile app and its content using a special tool
- upgrading a loyalty program from a plastic card to an online app, creating an additional product value
- making the mobile app the main communication channel between Fishka and the end user
But the main challenge was to find a simple, reliable, and useful set of tools that we need to develop to fully meet the needs of the end user of the Fishka loyalty program.
Solutions we propose:
- The development of a native mobile app for iOS and Android
- Building a long-term vision for the mobile app by running sets of design sprints with the client's team as well as defining its structure
- Test product hypothesis and confirm product value for end-users by conducting 30+ in-depth user interviews with the different target audiences
- Unique content and data management system building with hierarchy access for different types of admins regarding their objectives
- Google Cloud platform exploitation for the project software environment
- Microservices software architecture usage with a stack of independent services
The results of the Fishka app:
- 90% share of points withdrawn
- Top 7 In chart Shopping
- 100K + Daily active users
- 25% Retention rate over 6 weeks
- 3M+ Installs of app in the App Store and Google Play
- 820K Monthly active users
Design the app that develops emotional intelligence
EQ is the world's first app designed to develop emotional intelligence. The app is intended for the formation of a sustainable skill in the user: managing own emotions ability to produce your own desired resource emotional states influence the emotions of other people. The ability to feel and express emotions in relationships with the world, ourselves and people is inherent in the nature of human existence. However, the system of classical upbringing and education is focused only on the development of mental and cognitive abilities through the acquisition and use of information knowledge, i.e. the formation of IQ.
Services grid:
- Project Discovery
- Product development
- UI/UX Design
- Mobile app development
- Product growth
Our challenge
The client already had an app as they turned to us, but it wasn't good. It had some bugs and didn't have a clear enough content structure, which made it difficult for customers to understand its value and make a purchase. The general task for us was to increase its value by improving an app and creating a methodology of convenient and understandable transmission of the content to end-user.
Solutions we propose:
- The development of a native mobile app for iOS and Android
- Best market UX/UI practices
- The development of a content structure that will create a functional app
- Guide the user through the process and show them the progress
- Google Cloud platform exploitation for the project software environment
- Microservices software architecture with a stack of independent services relative to the project's objectives
The results of the EQ app:
- 70K+ Installs of app in the App Store and Google Play
- 4K+ Monthly active users just after the release
- 200 + Daily active users just after the release
- 7m+ Average engagement time
- 300% Ukrainian market users growth
- 30% Users from the USA
Mobile app ecosystem for the largest logistics company in Ukraine
Nova Poshta is the largest logistics company in Ukraine, with the chain of more than 10 000 branches. With the growth of e-commerce market in the form of both large retailers represented by online stores, as well as marketplaces for small and medium-sized businesses, logistics in Ukraine is actively developing, and the companys electronic trading and transport invoice and open API system allow automating the processes from receiving shipments in offices to solving the problem of last mile.
Our challenge
Creating Nova Poshta app, we had a few challenges:
- Make the receiving and sending process as simple as possible: add an opportunity to create parcels online to avoid long queues, and data submission and add a QR code for scanning instead;
- Provide an opportunity to count delivery price without the couriers help;
- Develop an ML tool for passport data, customers face, and profile avatar identification. Our main task was to create a simple, reliable, and useful tool to meet the needs of Nova Poshta app users.
Solutions we propose:
- The development of a native mobile app for iOS and Android.
- Google Cloud platform exploitation for the project software environment.
- The development of a workstation app with a convenient interface for operators and couriers to optimize the delivery process to addresses.
- System AWIS creation. Automatic route calculation system develop the mechanism of automatic route selection for the day.
- Add the parcel consolidation function.
- Make templates for parcel creation.
The results of the Nova Poshta app:
- 10M+ Annual USD amount of operational savings with the new app
- #1 In business category via Google Play and App Store markets
- 5M+ Monthly active users
- 10M+ tracking of parcels monthly
- 15M+ Installs of app in the App Store and Google Play
- 3X Nova Poshta's operational capacity growth after app enablement
Innovative medical app that provides real-time access medical services
Doc.ua is the largest Ukrainian service for online searching and making appointments for medical services. Ukrainians can make appointments in almost any clinic and not stand in line.
Services grid:
- Product Concept
- UI/UX Design
- Android Application
- iOS Application
- Analytics Setup
Our Challenge
The field of medicine worldwide is gradually shifting to an electronic format for maintaining medical records, appointments with doctors, and telemedicine. Doc.ua is the largest Ukrainian service for online searching and making appointments for medical services. Ukrainians can make appointments in almost any clinic and not stand in line. Still, medicine is not limited to the registry, so the market needs an ecosystem for the patient's interaction with the doctor and to provide the patient with complete care for their health and data about them.
Decisions made and business goals:
- Two mobile applications, in conjunction with medical information systems, should provide doctors with complete information about a patient and help the patient to find a specialist who will solve precisely his/her problem.
- Patients need additional help in determining the physician's specialization for their case. Integration with insurance companies allows to reach more customers of the service and potentially helps to reduce the load on the call center.
- A new medical ecosystem is a platform for doctors with the possibility of funds withdrawal.
Customer Feedback
"Devlight has developed quite high-load projects and this was one of the key points for us to find the partner who knows how to build a high-load application architecture. Also, one of the benefits of Devlight is the cool design sprint approach for quick entry and understanding of business processes and synchronization of actions of the customers team and internal team before starting work" - Sergey Kazantsev, CEO Doc.ua
The results of the DOC.UA app:
- 350k+ installs
- 10 000 monthly users
Bussines diversification: a neobank-app for Vodafone
Staying open to new challenges and opportunities seems hard for big international companies. They already have a working business model and dont need to create new approaches to keep going. But this is not the case for Vodafone, which is always eager to new. Being the biggest telecommunication company in the world didnt stop them from the urge to conquer a totally new market banking. They came to us with a bare wish to build up a NEO-bank app. Our development expertise allowed us to assess the market quickly, discover insights and find the best-matching app idea according to the given requirements and limitations.
Customer
The customer is a leading telecommunications company, keeping society connected and building a digital future for everyone.
Our challenge
As clients assessed the fintech industry as quite new for them, they wanted to hear more suggestions from us on where they have to focus. So our task is logically divided into two parts:
- Market and customer investigations were doing everything to find strong needs and pains that can be covered by a service that can be owned by the client;
- Prototyping the service based on the app according to the data we collect on the first step and testing its viability. Presenting the app prototype with all inner and outer processes explanations to the client.
Services grid:
- Project Discovery
- Business model creation
- UI/UX design
- Customer development
- Backlog creation
- Technical specifications
The results of product research
Vodafone was pleased with the prototype and business model that we developed for their project. We found a way to land a massive telecommunications giant on a completely new market based on a tested and prototyped viable service.
- 40+ hours of online conferences, meetings & in-depth interviews
- 2500+ participants in quantitative survey
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